While searching for the many ways to publish, and listening to how different authors have found or not found their route to publishing and the market, I met the founder of Words Across Time (wordsacrosstime.com and twitter.com/wordsacrosstime) Mr John Park. I’d had the pleasure of meeting him before at lunch with other friends. John was also enjoying the London Book Fair and what it had to offer.
Over coffee we discussed what was at the fair. We’d been to seminars for writers about how the publishing industry has changed, and how publishers are approaching business now that there are no fixed ways - and publishing by Kindle. If you make a book with a great cover and great content you can get it out there. Marketing is key.
John asked what I wanted from the fair. Best of all, I wanted to see if I could sell my writing to other countries, to publish my work there. If you get the chance to talk with John, he is a man of great talent, and will help you if he can with his knowledge and understanding.
I’m dyslexic and found there was nothing about dyslexia at the fair, nothing that might support it.
The market for dyslexic readers and writers is very wide and deep but I couldn’t find anything.
I also thought there would be more books being sold by authors, but there were not.
I walked round the fair and met interesting people from all the different areas of the book world.
This is what I learnt: Once you have your book ready, it’s time to get it out to your audience.
You must build your audience, and make sure you keep engaging in the promotion and its
content to increase sales. Not only are we to write, we need to build a brand with our work.
After talking with publishers, printers and other companies on their stands, I chatted
with people walking around. We discussed their journey and how we might help each other as writers.
I came away with a bag full of contacts, new opportunities to try, and new people to tell
about my work as a writer.
If you didn't make it this year to the London Book Fair (before books disappear altogether and we are reading them from our phones and Kindles), there’s always next year –
the dates are Tuesday 10 April, Wednesday 11 April, Thursday 12 April 2018. As with this year, it’s at London Olympia.